https://www.raspberrysky.com/contact-us daily 0.75 2026-02-26 https://www.raspberrysky.com/home-2 daily 1.0 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582569882320-G3BAEXJJTC3J58Y7LRE2/j1+copy.png Home Black background with white text that reads 'Jumerah' and a stylized flame above the 'e'. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582740342719-Q4U4LS5SJ5Q59UF9CB69/p2.png Home Black background with white cursive text reading 'The Parliamentary Review'. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/9cfbd243-c7d3-4f12-af99-a650ef380744/thevenues.png Home Logo for The Venues Collection featuring a white outlined hexagon with a smaller black hexagon inside and bold white text underneath. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582570510039-8UY90OQHE0SQ21QPVFQV/k1+copy.png Home Black background with the white logo and text 'kerzner' in the center. 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and white with stylized letter V and the words 'deVere' and 'GROUP' underneath. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583240577359-L0NRWM0XIYTYFVFGKJDF/la.png Home Close-up of a diamond ring, featuring a large round cut diamond set in a band, against a black background. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583240682995-WGEMMIY04I360N2CXHX4/hr.png Home Black and white silhouette of a wedding couple with a dog, with trees and a clear sky in the background. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/a68e335e-f5c2-4f95-b75f-ba1228ed59c3/Unknown-5.png Home Staycity APARTHOTELS logo with a small cartoon owl perched on the letter 'y' in 'staycity' https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/ae475875-daba-420f-88d3-91ec37aa4657/Unknown-6.png Home Black background with a white lightning bolt icon above the word 'GENERATOR' in capital letters. 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white text that reads "LONDON & PARTNERS". https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/992b9911-0030-4f01-8a11-f8cdc6d01ee9/Unknown-4.png Home Black background with a white rectangular outline and centered text that reads 'The Townhouse Mykonos'. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/30e28a82-e5f1-45ee-a274-0dd8b92feca4/zedwell-trans.png Home Black background with the word 'zedwell' in white lowercase letters in the center. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/c08d197a-be7f-4d2c-9ba1-3333ea68001b/edyn-trans.png Home Black background with white text that reads 'edyn'. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/5fc63c48-7dc5-4b2c-b6c6-484946d1e503/image+%2840%29.png Home Logo for Criterion Hospitality in white text on black background. https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1581595190004-HVDC8GYLCUFPVZKIG6EM/Untitled8.png Home - A different perspective! In an ever-changing world, you need an experienced reliable partner you can trust. We are proud to have offered that to our clients for over 15 years. No fluff or flowery words, no over-promising or unrealistic solutions, just plain honest practical advice and efficient delivery. Coming into a business afresh, we get to see it through a different lens, armed with our knowledge and years of experience across a myriad of travel and hospitality businesses. We observe, analyse, diagnose then come up with solutions, that are often invisible to others. We then work with you to get it delivered to the desired outcome. That is what we do. That is our promise. Learn More https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1581599627425-NUZVF19KQPCVY0W1VRQP/Untitled9.png Home - Why RaspberrySky Experts in our field. Our expert team have 100+ years of combined experience offering high level strategic counsel to the leading names in travel and hospitality businesses. Widely connected. We pride ourselves on knowing the key players within the industry. Our relationships and network mean we can provide you with optimum solutions and tap into our contacts for additional skills depending on the need for each project. We listen and tailor to your needs. We listen to you and look at your business from a range of different angles. We make your life easier with a ‘one stop shop’ resource delivering sound project management and specialist supplier collaborations. We’re social. Our team is friendly and approachable. We bring a lot of energy to any project and because we are friendly and love working with people it catches on. Before you know it, the hard work becomes light and actually fun. https://www.raspberrysky.com/our-expertise daily 0.75 2025-12-09 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582086834155-ANLKNI7DWLGOWIPBBPPM/pic6.png Our expertise - 1. Commercial Strategy Strategy is often defined as ‘the plan to achieve a goal”, so whether you are looking to grow your occupancy, optimise your distribution, stand out in the market, or simply need a ‘sanity-check’ on your product roadmap, our expert team will work with you to develop sensible, commercial strategies that drive performance & profitability. Testimonial “We engaged RaspberrySky to conduct a full strategic commercial overview at Cameron House, and the results exceeded expectations. Their team brought a deep understanding of the hospitality industry, combining data-driven insight with a practical approach that aligned with our business goals. RaspberrySky demonstrated professionalism, clarity and a collaborative spirit. Their commercial review was both thorough and insightful, identifying key opportunities for revenue growth, operational efficiency and market repositioning. Following the review came the ability of RaspberrySky to translate strategy into action. They did not just deliver recommendations; they worked closely with our team to implement actions. Thanks to the guidance of RaspberrySky, we have seen measurable improvements across our commercial performance and consider them as a strategic partner” Will Oakly, Managing Director - Cameron House, Scotland More of our Work https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582085294926-QCV0PGCOBXA58GBYQMSB/pic2.png Our expertise - 2. Distribution & Revenue Management Effective distribution channel management is at the core of running a business profitably. RaspberrySky will help maximise your return by assessing your position on the various channels and identifying optimal segmentation for your business. Testimonial “We turned to RaspberrySky when we needed to refine our distribution strategy, having had a successful partnership with them on previous projects. Sally and her team exhibited exceptional diligence in understanding our requirements. They analysed our business data and presented insightful recommendations that aligned with our strategic objectives. Their suggestions were not only well-thought-out but also tailored to fit our needs. They considered the necessary complementary tech stack and financial aspects, ensuring a comprehensive solution. RaspberrySky's understanding of both systems and processes is invaluable. I would recommend their services, and I wouldn't hesitate to partner with them again in the future.” Jonathan Prikockis, Revenue Director, The Pigs More of our Work https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582085722504-KUODKLC3E0JHW8XGG5IE/pic4.png Our expertise - 3. Project Management Our experienced project management team can manage systems implementation projects end to end. From analysing your business needs, to identifying relevant solutions all the way to integrating the systems into your business and re-engineering processes around them to ensure smooth operations. Testimonial “I worked with RaspberrySky on an 18-month project procuring and rolling out systems across a portfolio of Venues incl. PMS, CRS (& associated distribution), RMS & POS following and alongside a complete review, change/implementation of process. Sally proved highly effective in her capacity as consultant offering sound and credible advice throughout the entire process enabling best possible ROI on systems on an investment level but also on an operating level. RaspberrySky successfully matched experts suited to supporting our particular requirements ensuring that we had best in class/best fit set up. In a project management capacity Sally was invaluable in coordinating multiple stakeholders across multiple departments ultimately facilitating a successful and credible project delivery. I would not hesitate to recommend RaspberrySky and hope to work with them again on future projects.” Jennifer Paylor, Revenue Director – The Venues Collection More of our Work https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582086450553-R5XYNRMV5IDNEVMI7OX0/pic5.png Our expertise - 4. Technology & Systems Our systems supply management service is designed to help you procure the most effective investment solutions for your business. If your challenge is technology-related, systems or looking how to optimise your digital customer journey, we can help. Some of the areas we cover are PMS, CRS, CDP, CRM, SFA, Middleware, Revenue, digital customer journey technologies and e-commerce. Testimonial “RaspberrySky team have been instrumental in supporting Criterion Hospitality as we grow the Zedwell Hotels portfolio. Their deep expertise in automation and system integration helped us streamline complex processes, enhancing our operational efficiency and enabling smoother scaling. RaspberrySky’s attention to detail allowed us to identify potential issues early, while their insightful recommendations have empowered our decision-making. Their professionalism and reliability have made them a trusted partner, and I look forward to collaborating with them again on future projects.” Halima Azia – Head of Hotels, Criterion Hospitality More of our Work https://www.raspberrysky.com/about-us daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582742577111-7I3S0CCHIIX6T9C7JS4P/photo-1492691704634-0fe43e322381.jpeg About us - The clue is in the name Founded over 15 years ago, RaspberrySky offers a unique service to the travel and hospitality sector. Our team of seasoned industry experts specialise in helping businesses optimise the performance of their technology platforms, infrastructure, processes and people. We don’t just look at your business from an operational perspective. We take a fully comprehensive view taking input from your customers, your team and your industry partners. Always on the lookout for better solutions, we are not for “one size fits all”. Our favourite question is ‘what if’? We explore possibilities that are out of the norm and come up with solutions that are often invisible to others. We make your life easier by consolidating all technology, commercial and project management expertise under one roof. From discovery to delivery… https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582594091945-XRNUUN67NJPQZQDKCTPU/Untitled-3.png About us https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582594710788-CJM42Q99O6RSKNWLN4I2/Untitled-2.png About us https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582593843100-W0NP4AQLRF2D4JCY43FS/Untitled-1.png About us https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582594351012-2JOO1USUMEBKXKF6MI3W/Untitled-4.png About us https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582594375086-Y4NF7OJKDHH1A4M32ZN3/Untitled-5.png About us https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/0e4d15e6-2636-41b4-b1dd-5f7a1c328dfd/Sally+Richards+BlckWht.png About us - Sally Richards https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583255465447-FSC2NFCMXP12XM01T5Z5/julian.png About us - Julian Hollingsworth https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1616044802242-XW3QE182G65U1TY0B7KA/image002.png About us - Tracy Bingham https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/b528f9e2-e214-48cc-b7f5-1bbca0582c83/410e2e4f-b831-460e-859b-74b9dd010053.jfif About us - Emma Gaymer https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583290503731-OPDN7CXYL1RALK1U06JG/RG%25252BImage%25252BB%25252526W%25252BMar%25252B20.jpg About us - Richard Grosvenor https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583694704594-TV0Y58OY6YPZ32Z5JGNR/IMG_3752%25252Bcopy.jpg About us - Catriona Ryan https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583290286163-XEQ0VBXCDUFT3ZWA9887/Soliman005%2Bcopy.jpg About us - Dina Soliman - Pedersen https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/533e48b5-5dd1-4f8a-b78a-972cc09d6eb3/Kerry+Dodimead+023-pl_cNyCsjrI+%281%29.jpg About us - Kerry Dodimead https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583256425113-QYI386IJLKJP0U5P70AY/wendy.png About us - Wendy Chamier https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583751530956-O03HGHQ9UCAFT56KO1YG/Screenshot%25252B2020-03-09%25252Bat%25252B10.55.30.jpg About us - Carolyn Jelfs https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583751560453-IRRNI6GNV67C18HV2J9Z/rachel.jpg About us - Rachel O’Connor https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583694725273-JKB758LCQ7QAQQLN47P6/Bastien%252BBriole.jpg About us - Bastien Briole https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/4787aee9-8ecd-4a75-bc65-6a5721fe2f3c/dea76eb2-b83c-4367-822b-e224ace575b4.png About us - Richard Patterson https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/93374e86-c021-42ae-aabd-35c4a2b35725/newlogo10.png About us https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583179470488-IYSFK2YCQMOQ2GGWRCJW/brandfull-logo-1.png About us https://www.raspberrysky.com/sally-richards daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/6ae0f0dc-734d-4552-8c40-a4bf167c8467/Sally+Richards+Clrd.png Sally Richards https://www.raspberrysky.com/the-parliamentary-review daily 0.75 2020-02-26 https://images.squarespace-cdn.com/content/v1/5c5a514d65019f01a2cb2be5/1562685656804-Q9GBRN0NAL6DVNVQUCHS/20140301_Trade-151_0124-copy.jpg The Parliamentary Review - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/5c5a514d65019f01a2cb2be5/1562685656804-Q9GBRN0NAL6DVNVQUCHS/20140301_Trade-151_0124-copy.jpg The Parliamentary Review - Make it stand out. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. https://www.raspberrysky.com/tracy-bingham daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1616034113279-SU1DNEUIT65HLR1P4NSX/image002.png Tracy Bingham https://www.raspberrysky.com/julian-hollingsworth daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583252955864-WJ9C80W1JQCWAFFKKMVQ/JH.png Julian Hollingsworth https://www.raspberrysky.com/richard-grosvenor daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583834029402-GKX5OATIQGAWDUXLEX7M/RG+Image+colour+Mar+20.jpg Richard Grosvenor https://www.raspberrysky.com/wendy-chamier daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583858097510-O37A1TPB9LZEF1P3XU4V/Wendy.jpg Wendy Chamier https://www.raspberrysky.com/carolyn-jelfs daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583750839559-JKVRW5ZNZYW7CASSG4TP/Carolyn1.jpg Carolyn Jelfs https://www.raspberrysky.com/catriona-ryan daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583486325511-UVAJWMLHNKWKN22KIM5X/IMG_3752.jpg Catriona Ryan https://www.raspberrysky.com/bastien-briole daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583488611586-D087WI7ZVOAJOBNRTBJ5/Bastien%2BBriole.jpeg Bastien Briole https://www.raspberrysky.com/rachel-oconnor daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583415540609-YR7XSPNA2YWMZS30SFXO/ROC.jpg Rachel O'Connor https://www.raspberrysky.com/dina-soliman-pedersen daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583291962162-PBMHCCFB4LEMMVQ5QHL0/Soliman005%2Bcopy.jpg Dina Soliman - Pedersen https://www.raspberrysky.com/privacy-policy daily 0.75 2025-11-14 https://www.raspberrysky.com/media daily 0.75 2025-11-14 https://www.raspberrysky.com/emma-gaymer daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/deb24418-f122-44bf-9c47-eaa722675c62/63730a45-514b-4c34-a739-3843a40de9d9.jfif Emma Gaymer https://www.raspberrysky.com/richard-patterson daily 0.75 2025-11-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/b6afd5a2-d99b-41a1-bc85-3214c5670019/a65be168-fc6d-4d29-b2ff-566aacb4cee3.png Richard Patterson https://www.raspberrysky.com/kerry-dodimead daily 0.75 2026-01-19 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/e1469b54-3fe6-4026-82b1-1b9f613cbc93/Kerry+Dodimead+023-pl_cNyCsjrI+%281%29.jpeg Kerry Dodimead https://www.raspberrysky.com/our-work daily 0.75 2025-11-14 https://www.raspberrysky.com/our-work/smartbox monthly 0.5 2022-02-17 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1604356946187-B2TGJTCMI5KELCEGQ42Q/Screenshot-2020-10-28-at-13.39.jpg Our Work - Smartbox - Smartbox _ THE BRIEF To support the business to deliver a hotel booking system that integrates with a 3rd party system and partners. HOW WE HELPED RaspberrySky provided project management and project assurance resources to ensure effective implementation of the project deliverables. This entailed key stakeholder kick off meeting, identification of critical success factors (CSF), workstream discovery to build the project plan and to identify risks and issues. We had planned to run weekly calls and monthly face to face meetings, but due to Covid, we went ‘virtual’ using Teams. Full project office was managed by RaspberrySky using Smartsheet and basecamp. The project close meeting reviewed achievements to the CSF and focused on ‘lessons learnt’ a key takeaway for the business for future projects. https://www.raspberrysky.com/our-work/staycity monthly 0.5 2020-11-02 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1601344495795-DJOHLDNCHZQPDGJNGA91/staycity-image-res.jpg Our Work - Staycity Group - Staycity Group _ THE BRIEF To conduct an audit of Staycity properties on the 4 x GDS and identify any gaps in data so that improvements can be made to optimise the corporate GDS market. Provide education and training to the Staycity team on GDS. HOW WE HELPED Conducted an audit of 8 properties across the 4 GDS, using a key component framework which drives how agents search and book. Review the rate returns in the ‘how easy you are to do business with’ and analyse the production by rate type and develop a cost of distribution matrix. Review the competitive set presence on the GDS. Make recommendations for performance improvement, delivered in a roadmap format. We also developed a GDS workshop which included data slides and a live demo of the properties and competitors across GDS. https://www.raspberrysky.com/our-work/the-sloane-club monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583253713286-CD9YQM3O79HTJU8X0RTE/4.jpg Our Work - The Sloane Club - The Sloane Club _ THE BRIEF Identify the best fit systems solutions that will drive online capability for rental apartments, spa and F&B outlets in the club. HOW WE HELPED Discovery workshop to gather the critical functional requirements, desktop research and contacts in the market to identify potential vendors. Formalised RFP approach including vendor shortlist evaluation, vendor presentations and key stakeholder validation. Recommendation output for the best fit vendor solution. https://www.raspberrysky.com/our-work/travelodge monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583251026218-MOKVI7VSC2T4UNRO5Q5Z/4.jpg Our Work - Travelodge - Travelodge _ THE BRIEF Identify opportunities for revenue optimisation through GDS (Global Distribution Systems) channel across multiple markets. HOW WE HELPED We audited a range of locations & product types across the GDS channel and identified opportunities to improve brand positioning and content. We provided recommendations and presented on ‘best practice’ to optimize search, which was implemented in the business. https://www.raspberrysky.com/our-work/travelodge-pdw6z monthly 0.5 2020-03-06 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583243754041-CQCEA2SXH4DOSBLIPZBW/GB0786_GUILDFORD_EXTERIOR_2208+%281%29.jpg Our Work - Travelodge - Travelodge _ THE BRIEF To undertake a review of key hotel’s positioning on the GDS and make recommendations to improve the ability for an agent to search and be able to read content that is both accurate and enticing. The aim to drive an improved look to book ratio. HOW WE HELPED The identified 250 hotels and re-wrote the textual information for all ensuring the location, GEO-coding, amenities, directions and key searchable components were loaded correctly across the GDS and also the PMS. Working directly with the distribution team to ensure all data was updated in a timely manner. We also developed ‘clones’ for each GDS to ensure consistency with new builds moving forward. https://www.raspberrysky.com/our-work/kempinski monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583232257462-7T6ZUQ6IF7F99YKT80TD/3.jpg Our Work - Kempinski - Kempinski _ THE BRIEF Review Kempinski’s current central reservation system(CRS), property management system (PMS) and customer relationship (CRM) architecture; including a market benchmarking exercise to understand industry best practice and how they compare. The brief required RaspberrySky to identify new opportunities that the evolution of hotel technology has provided in database functionality, system usability, integration and access security. HOW WE HELPED We performed a comprehensive review of data and process flow on Kempinski’s systems and processes in place including CRS, PMS, CRM, RMS, data warehouse, POS and distribution. We interviewed key stakeholders to understand brand goals, objectives, priorities and differentiation points. We then benchmarked Oracle products against the competitive set in the market, produced risk assessment & made recommendations on alternative solutions. https://www.raspberrysky.com/our-work/kaplan-international monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583163635359-6BTR66UEB0L9LO1TZMG2/1.jpg Our Work - Kaplan International - Kaplan International _ THE BRIEF Review the Kaplan International educational programmes to identify opportunities for enhancing yield and distribution benchmarking with hospitality industry practices. The scope of the review included systems, process, data and agent engagement. HOW WE HELPED We conducted a full review in two key markets for the IT systems and the current business processes for agent and direct channel. We interviewed agents to understand their openness to adopting flexible and seasonal pricing. Then using the client’s data set, we applied data modelling to provide insight into the booking behaviours, lead times and channels used. This insight enabled us to identify opportunities for introducing a dynamic pricing approach. https://www.raspberrysky.com/our-work/home-grown-hotels monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/0e72b7b3-ce0b-41a8-8bda-cd4448f96c65/1000078036.jpg Our Work - Home Grown Hotels - Home Grown Hotels _ THE BRIEF Develop a commercial strategy to optimise performance of the growing hotel portfolio. HOW WE HELPED Initially we conducted a short piece of work focusing on current distribution, pricing strategy and RMS utilisation. This led to an in-depth Commercial Review (which included analysis of Trading Performance, Strategy, Pricing, RMS utilisation, Room Type review, Rate and Product review and Market segmentation). Working closely with the Commercial team, we develop a new Pricing and Distribution Strategy which included rate and product, re-engineer the PMS and RMS to support and strategies for direct and indirect business. https://www.raspberrysky.com/our-work/the-doyle-collection monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583255542508-ZUBLK0VC1AXWSEIDNS3F/10.jpg Our Work - The Doyle Collection - The Doyle Collection _ THE BRIEF Project manage the migration to the Micros suite of products including OPMS, OCIS, ORS, OS&C, MyFidelio. HOW WE HELPED Project management support to plan and execute the successful rollout of the products across the hotels in USA, Ireland and UK. Manage the relationship with Micros including training, configuration, interfaces, testing, reporting and rollout. https://www.raspberrysky.com/our-work/jumeirah monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583255842826-MAKE73PRE7W7UFK20P4O/5.jpg Our Work - Jumeirah - Jumeirah _ THE BRIEF To support Jumeirah implement their distribution strategy including the move to PL on the GDS. HOW WE HELPED Worked with the team to develop the distribution strategy and obtain approval and provided project assurance and expert insight into the idiosyncracies of distribution management. Developed training programme to develop global sales team on the strategy and impact to clients (corporate and leisure). https://www.raspberrysky.com/our-work/the-doyle-collection-n5seb monthly 0.5 2020-03-04 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583244167123-PEEB5PCDW8D1QA6OCOSZ/Veneus+Collection.jpg Our Work - The Venues Collection - The Venues Collection _ THE BRIEF Initially we were approached by Compass to help them understand the challenges with performance by for the 7 hotels with in The Venues Collection brand. There followed a requirement to support the brand with project management and PMS SME expertise. HOW WE HELPED We conducted a Commercial Review for the 7 hotels to fully understand the challenges and made recommendation for performance improvement with a straightforward roadmap. The systems were a key recommendation and we were engaged to RFP for a new PMS and an RMS solution. Having identified systems that met their unique functional and commercial requirements we were then engaged to implement the suite of systems from a people, systems and process perspective. We put together a project team that included project manager, business analyst, PMS SME and PMS go-live support and successfully implemented to plan and to budget. https://www.raspberrysky.com/our-work/lime-wood monthly 0.5 2020-03-06 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583255373902-ZHE11CSTZXFNECFDHPHX/13.jpg Our Work - Lime Wood - Lime Wood & Home Grown Hotels _ THE BRIEF To review their 1st 12-month rooms revenue & distribution performance and help them to identify performance improvement. HOW WE HELPED Undertook a website & distribution audit to understand current status, worked with the revenue and reservation team to understand the operational challenges and developed recommendations to the business. Assisted in the training and rollout out of the recommendations. https://www.raspberrysky.com/our-work/hotel-connexions monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583245085588-FC1M0KF11M5FDULF72AA/Hotel+Connexions.jpg Our Work - Hotel Connexions Limited - Hotel Connexions Limited _ THE BRIEF To help them to determine the best fit tour operating system to meet their current and future online needs. HOW WE HELPED We spent time to fully understand their functional and non-functional requirements to challenge the business strategy, in order to come up with a robust set of requirements. We then worked with the team to benchmark vendors both commercially and functionally to identify ‘best fit’. https://www.raspberrysky.com/our-work/powready monthly 0.5 2022-03-17 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/d42255b2-00e4-46ca-8b7b-8810ab9e29a9/powready.png Our Work - PowReady - PowReady _ THE BRIEF Advisory & exploration of product-fit for new verticals in the B2B hospitality space. HOW WE HELPED Provided consulting expertise in the B2B hospitality space: Market Entry, Marketing & Messaging, Networks, Customer & Client Proposition Confirmation, which included a combination of advice and introductions for pilots within the sector. https://www.raspberrysky.com/our-work/st-ermins monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583240038376-8R9AE4RJDO92O2OLF6NO/7.jpg Our Work - St Ermins - St Ermins _ THE BRIEF To help them understand how they can best work with the OTA channels to improve performance. HOW WE HELPED Going beyond commissions payable to OTA, this project looked at the key drivers of the top OTA to understand what elements improved the hotels positioning on the sites – looking at invoice payment, customer reviews etc. The output was a report which identified by OTA how to drive the business. https://www.raspberrysky.com/our-work/win-travel-network monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583234485644-CUSDBAP7I7S7W73UQ334/25.jpg Our Work - Win Travel Network - WIN Travel Network _ THE BRIEF Conduct an internal research and engagement process to kickstart the RFP project and identify the right provider for the hotel booking solutions. HOW WE HELPED We developed and conducted a survey with the key internal stakeholders who would be in involved in the RFP process and decision for choosing the right provider for the booking solution. We analysed and presented the survey results with a set of recommendations. Following that we conducted a full RFP process including discovery, vendor identification, balanced scorecard analysis, deep dive commercial and functional assessment and recommendations. https://www.raspberrysky.com/our-work/buyagift monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583251560696-BOYFIKTD4WN4UU1PHH8T/11441602-extralarge-new2018-1.jpg Our Work - Buyagift - BuyaGift _ THE BRIEF To help the business understand the hotel online landscape, where to position Buyagift and how to optimise their opportunity through technology. HOW WE HELPED Worked with the key stakeholders to educate them on the market dynamics and agree a strategy to automate the booking & hotel payment process for their B2C website. Developed business requirements and identified vendors (development houses / CRS vendors) to RFP. Managed the RFP process to final decision. https://www.raspberrysky.com/our-work/melia monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583238739308-OTZF4NBIEWXEEEZJQMS1/melia.jpg Our Work - Melia - Melia _ THE BRIEF To provide a ‘UK perspective’ for the ‘UK flagship hotel’ of the current website user experience and distribution strategy. HOW WE HELPED Full audit of the website and distribution strategy identifying areas of improvement. Gave them a ‘customer viewpoint’ of how people book and the areas for focus. Provided ongoing support with the team to manage the implementation. https://www.raspberrysky.com/our-work/hotelrez monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583253123222-LT72QJXGITIHSSKXNR1O/Mykonos-2.jpg Our Work - HotelREZ - HotelREZ _ THE BRIEF To provide a strategic and objective perspective to a CRS RFP. HOW WE HELPED Validated current and future requirements, provided a framework for measurement / evaluation, identified vendors and supported the business with an objective view through vendor presentations. Identifying areas of risk and opportunity. https://www.raspberrysky.com/our-work/devere-group monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583233652003-IW7NYNV9HN36XT9PLO1Y/19.jpg Our Work - DeVere Group - DeVere Group _ THE BRIEF DeVere GDS production was good, however they were not on NGS connectivity and therefore felt they were not fully optimizing their channel opportunities, particularly in the transient market. HOW WE HELPED DeVere Group commissioned RaspberrySky to review the ‘potential size of prize’. Following the ROI study, agreement was gained for RaspberrySky to project manage the upgrade GDS and Pegasus to NGS ‘total pricing’. The upgrade and rollout of NSG ‘Total Pricing’ was completed, whilst simultaneously auditing all GDS content and developing GDS business processes for the ongoing management of rates and content. https://www.raspberrysky.com/our-work/hodson-bay-group monthly 0.5 2020-03-10 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583232122876-N1JY06VYVT7P1PM0QE50/2.jpg Our Work - Hodson Bay Group - Hodson Bay Group _ THE BRIEF Provide insight in to the different reservation, distribution and revenue management offerings on the market – ranging from hard brand through to RepCo. HOW WE HELPED Developed a workshop which gave overview of offering, pros and cons of each, along with distribution landscape and revenue management best practices https://www.raspberrysky.com/our-work/lindner monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583239077679-NJ7NXBQ6F6ORAGOR1A68/17.jpg Our Work - Lindner - Linder _ THE BRIEF To provide an objective perspective and strategic input for key stateholders responsible for the rate and room strategy for the group. HOW WE HELPED Developed a framework for interactive workshop & provided the group with key market factors and challenged current thinking, resulting in agreement by the key stakeholder to the approach by market segment. https://www.raspberrysky.com/our-work/wyndham monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583239879707-27WLRQAN1DWHYN9KASDI/6.jpg Our Work - Wyndham - Wyndham _ THE BRIEF Validate the next generation CRS specification document. HOW WE HELPED Provided insight to international requirements and future proofing perspective to the existing requirements. https://www.raspberrysky.com/our-work/premier-inn monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583233482504-SY4BNVMOUHT1YFTRHNOX/16.jpg Our Work - Premier Inn - Premier Inn _ THE BRIEF To provide revenue, distribution, B2B hospitality expertise in a range of projects. HOW WE HELPED Provided consulting in the following areas: B2B strategy, Groups, Call Centre, Meetings, Reporting, Online payments, Restaurant Automation, Revenue Optimisation, GDS, Turndowns; which included a combination of strategic, business process & project management support. https://www.raspberrysky.com/our-work/devere-venues monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583245299526-B4LDIS1ZU8BCU3BS65F5/de-vere-grand-connaught-rooms-reveals-result-of-700k-makeover.jpg Our Work - DeVere Venues - DeVere Venues _ THE BRIEF To provide expert knowledge & project assurance for the technical split of DeVere Venues from the DeVere direct connect GDS private label code, to MyFidelio. HOW WE HELPED Working with the DeVere Venues team and IT we successfully migrated the DeVere Venues to the RepCo MyFidelio, inline with a complex IT migration where by timing was of the essence, along with ensuring no loss of capability. Delivered on time and to budget. https://www.raspberrysky.com/our-work/magnuson-hotels monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583239352731-ZTQHD8CL7G6ZNZ4HXDKT/magnuson+hotels-2.jpg Our Work - Magnuson Hotels - Magnuson Hotels _ THE BRIEF To help US-centric RepCo understand the difference between distribution management in UK / Europe than USA, to support their expansion plans. HOW WE HELPED Developed a report to help them understand the key inbound markets, OTA matrix, Priority Channels, Secondary Channels, HBA, Cost of distribution, Key channels by key markets, tourist board opportunities and a sanity check on their intended rate strategy in the UK market. Result successful launch in the UK with supporting operational / resource infrastructure. https://www.raspberrysky.com/our-work/lapithus-management monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583254118776-HLTKFEAW7J5455EFPZB0/24.jpg Our Work - Lapithus Management - Lapithus Management _ THE BRIEF To provide a Revenue Audit of the LHM estate to identify the opportunity for commercial uplift. HOW WE HELPED Development of a framework to capture all elements of Revenue Management. RaspberrySky conducted interviews at the head office and several locations across multiple brands. This included system review, ‘as-is’ business process, day to day revenue management practices including reporting. Development of an output report which gave clear assessment of current status and also recommendations for a roadmap to drive revenue upside. https://www.raspberrysky.com/our-work/kerzner monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583239653435-E6IBKCLX4MP573JO44JL/14.jpg Our Work - Kerzner - Kerzner International _ THE BRIEF Followed several briefs for the client, some focusing on in-depth review of under performing hotels. HOW WE HELPED Approached the projects in a parallel approach 1) desktop and shopped like a customer to identify areas of improvement in the online / off line booking process 2) visited the sites to understand the on-property challenges, structure and leadership (including Maldives, Mauritius, Dubai, Cape Town & Morocco). In all cases we were able to identify tangible areas for performance improvement of which we executed. Revenue training programme developed and delivered. Impact – in improved understanding of the business dynamics and increased revenue performance. https://www.raspberrysky.com/our-work/gnh monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583231998588-FSVREYAHHV74YOF8TW9U/1.jpg Our Work - G.N.H. - G.N.H. _ THE BRIEF To provide interim revenue management support for the centrally located London hotel. HOW WE HELPED We put in place remote support that gave the hotel daily calls to manage the tactical and strategic requirements of the hotel. The interim resource was initially contracted for 3 months, but has been extended to continue to support the business. https://www.raspberrysky.com/our-work/armani monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583232983673-SYJD7OL0O6E08JFRCPXF/12.jpg Our Work - Armani - Armani _ THE BRIEF To provide a hospitality perspective on setting up the core values of the brand, develop business requirement for all systems (11) and vendor identification. HOW WE HELPED Developed the Operators Philosophy, Guest Experience for every technical touchpoint and functional and non-functional business requirements for all on-property systems (11). Identified potential vendors. This enabled procurement to determine system for Burj Al Kalifa, Dubai launch. https://www.raspberrysky.com/our-work/one-only-hotel-resorts monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583232802131-S0WDMBQ59N7GUGMQW2ZV/8.jpg Our Work - One & Only - One & Only _ THE BRIEF Support the development of the distribution management strategy. HOW WE HELPED Develop the distribution strategy for a range of properties across the global network, identifying key players and commercial models for each entity. Revenue training programme developed and delivered. Impact – in improved understanding of the business dynamics and increased revenue performance. https://www.raspberrysky.com/our-work/whitbread monthly 0.5 2022-12-22 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583254439940-6ZOAGYQ5YNY3DJD1VPFR/23.jpg Our Work - Whitbread - Whitbread _ THE BRIEF Developed a two day programme to facilitate discussion and debate with the mixed group of attendee devised to gain commitment & agreement on priorities. Able to add significant Whitbread system knowledge along with international distribution experience to challenge peoples thinking. Documented measureable and agreed output to Gartner structure. HOW WE HELPED To facilitate the international IS strategy workshop for the International Group to ensure measurable and documented outputs. https://www.raspberrysky.com/our-work/zien-group monthly 0.5 2023-11-13 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/e854886b-7853-46f3-83c8-2230bb9a9cc5/zien-photo.jpg Our Work - Zien Group - Zien Group _ THE BRIEF To make recommendations of the future IT Blueprint, in line with company vision, with a short list of vendors recommended for RFP. HOW WE HELPED RaspberrySky conducted a technology audit of the current system landscape. We managed a strategy workshop with sales, marketing, finance, operations and IT to fully understand current commercial and operational challenges, along with the CEO’s vision for the organization. This enabled us to design the IT Blueprint, which reduced the number of systems and improved operational efficiency (particularly around payment solutions and finance) and recommended a short list of vendors to RFP, to support the company strategy. https://www.raspberrysky.com/our-work/the-pigs-uk monthly 0.5 2024-06-18 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/191c8313-fdd5-46b4-ad3f-86418258b722/0jep1696.jpg Our Work - The Pig's - The Pig’s _ THE BRIEF To support the evolution of the distribution and channel strategy in order to open the funnel of markets to grow their customer base, in line with their growth and demand low periods. HOW WE HELPED We analysed their current business and channel mix, alongside their current technology stack. Identified the impact of current and proposed systems. Demonstrated typical business mix for similar hotel groups and size of market. Benchmarked the hotels v competitive set and completed cost of distribution modelling. Developed a range of options and made recommendation for strategy. https://www.raspberrysky.com/our-work/central-park-collection monthly 0.5 2024-10-23 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/fad09789-d378-46f9-a7a7-45fc958e0985/Central+Park+Hotel+Image+DSC05811-scaled.jpeg Our Work - Central Park Collection - Central Park Collection _ THE BRIEF Central Park Collection, wished to embark on a project to transform their business - to enhance the guest journey and deliver premium returns for the stakeholders. As part of this, they not only wanted to remove friction for the consumer but also for the employee to create a win-win scenario to manage processes and free their teams to deliver genuine hospitality. To that end; instead of competing to survive, as a business they wanted to shift the mindset to address the human barriers associated with innovation and change that can exist. HOW WE HELPED We put together a number of modules to assess their current IT stack, the commercial performance, a review of their brand.com experience and support to develop a Sales & Marketing strategy. At this time the Central Park Hotel had embarked on a large renovation project, so we recommended revenue resources to help them plan for the new rooms and strategies. We introduced project management to monitor the actions of each of the modules and to ensure coordination around the launch of the first rooms. https://www.raspberrysky.com/our-work/visit-jersey monthly 0.5 2024-10-24 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/855a1d87-4b8a-4dfb-a7d5-7945425e4b02/Visit+Jersey+-+IG.jpg Our Work - Visit Jersey - Visit Jersey _ THE BRIEF To help the organisation to build a strategy to support their digital bookability proposition. HOW WE HELPED Completed desktop research to ascertain the approach in the market for the UK, Europe and Middle East to identify different approaches and ideas. Structured a full day workshop that would enable active discussion, but ensure the key areas were covered and the ultimate questions answered and agreed by all parties. https://www.raspberrysky.com/our-work/edyn monthly 0.5 2024-12-04 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/e38beead-598a-4ba4-9123-940bcfd15d12/image1+%281%29.png Our Work - edyn - edyn _ THE BRIEF Review and updated the content on the GDS so that all opportunities are optimised and the content is agent friendly and easy to understand. HOW WE HELPED Completed and audit of the two brands (Cove and Locke Apartments) to understand the current status. Working with edyn agree the new content needed and standardization. Working with the existing technology, update two hotels to ensure the data elements would flow correctly and identify gaps in execution. Troubleshoot the process and achieve acceptable data update process. Apply the update to all the properties within the portfolio and document standards and SOP for the ongoing management by the edyn team. https://www.raspberrysky.com/our-work/criterion-hospitality monthly 0.5 2024-12-04 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/a191c7e7-ce02-4277-95c9-9aa9bae06828/zedwell-greenwich+%281%29.jpg Our Work - Criterion Hospitality - Criterion Hospitality _ THE BRIEF Support the growth strategy of the Zedwell brand by identifying the IT stack that will enable the brand to scale, onboard, automate and optimise revenues and operational efficiency in a cost efficient commercial model, removing any legacy systems. Achieve complete digital guest journey with the ability for the guest to go ‘straight to their room’ without the need to download an App. HOW WE HELPED Audit the current Zedwell IT stack alongside the aspirational digital customer journey and identify the IT blueprint for the business. Identify the solution for keyless entry using a PWA Complete a high level RFP for new systems to expedite the process of decision making, ensuring that the final blueprint supported their current and future needs https://www.raspberrysky.com/our-work/lhc-group monthly 0.5 2025-02-24 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/d7edf57d-6ae6-4f39-9a2a-66f407922630/the-clarence+DHG-20250217-010715.jpg Our Work - LHC Group - LHC Group _ THE BRIEF To assist with identifying the best fit systems to support the future growth strategy of the brand. HOW WE HELPED We conducted a comprehensive review of the existing IT stack and assessed key business challenges. Collaborating with the team, we mapped their current customer journey and developed an aspirational customer journey. This process allowed us to define the future-state IT stack blueprint, identifying systems to retain, replace, and introduce to support the desired experience. We also recommended system rationalization to streamline operations. For all new systems, we shortlisted 2–3 vendors per capability, evaluating their pros and cons based on our expertise and experience, along with indicative commercial considerations. https://www.raspberrysky.com/our-work/lime-wood-group-home-grown-hotels monthly 0.5 2025-03-28 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1583163019366-DIBJQEBS6RHN4H19Q6IH/Screen-Shot-2020-03-02-at-15.27.13.jpg Our Work - Lime Wood & Home Grown Hotels - Lime Wood & Home Grown Hotels _ THE BRIEF Evaluate the sales telephony offering against the current and future business requirements and benchmark versus other vendors from a functional & commercial perspective. Using EriangC methodology determine the agents required to meet the service levels and desired customer experience. Undertake competitive benchmarking on voice handling and develop call flow handling recommendations. Review current IT provider as ‘fit for purpose’. HOW WE HELPED We undertook a full evaluation of the telephony system to understand the true ‘lost call’ rate across central and property voice. Modelled the data and provided a set of options for consideration. Dove tailed the IT audit to offer an ultimate solution that enabled the business to remove the latency of the PMS and improve customer engagement both through voice and on-property. https://www.raspberrysky.com/our-work/whitebridge-ventures monthly 0.5 2025-04-14 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/fb1dec76-e86f-4d18-8e36-55aab064bcb4/revato-714512-38479357-153382-20250407-003048.jpg Our Work - WhiteBridge Ventures - WhiteBridge Ventures _ THE BRIEF To conduct a IT audit for the Kabanas brand and make recommendations for their future IT stack. HOW WE HELPED We conducted an audit of the current IT stack, evaluated both the existing and aspirational customer journey, and assessed key operational challenges. From this, we created a blueprint for the future IT architecture. Drawing on our expertise, we provided clear recommendations on which systems to retire, which to retain, and identified a shortlist of vendors to fill any gaps. To support decision-making, we outlined the pros and cons of each recommended vendor, aligned with the brand’s strategic goals. https://www.raspberrysky.com/our-work/kempinski-hotels monthly 0.5 2025-08-26 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/44267192-3cda-4ac6-8ce4-e7d6460ed7b0/1000080919.jpg Our Work - Kempinski Hotels - Kempinski Hotels _ THE BRIEF To manage an RFP process for Kempinski Hotels to identify the best fit ‘next generation’ Cloud PMS for their global portfolio of hotels HOW WE HELPED We implemented a formal RFP process and working with a key stakeholder group, we developed the unique business requirements for Kempinski Hotels. Based on a knowledge and experience of the market we identified vendors with broad capability to align to Kempinski Hotels needs. We RFP the vendors and using a Balance Scorecard approach we were able to reduce the ‘long tail’ of vendors to a short list. We then undertook a deeper dive on the vendors capabilities (functional / non-functional / commercial) enabled us to short list vendors. We developed use cases and ‘show and tell’ elements specific for vendor presentations. This was followed by a ‘test and verify’ process which enabled users to validate the user ability of the systems. https://www.raspberrysky.com/our-work/cameron-house monthly 0.5 2025-08-26 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/38835514-61d0-452b-b093-344c9d0f60a5/CH+-+Hotel+Exteriors-02.jpg Our Work - Cameron House - Cameron House _ THE BRIEF Conduct a commercial review to help identify areas of opportunity and strategies for performance improvement. HOW WE HELPED We initially conducted a high level commercial review using RMS and PMS data and competitive set reports to fully understand the business performance versus budget. From this report we were able to identify the challenges and opportunities and were able to implement changes by putting in place an Interim Commercial Director, whilst supporting the recruitment for the full time role. A new pricing and product strategy was implemented based on intelligent, data driven decisions, in consultation with the commercial management team https://www.raspberrysky.com/our-work/the-parliamentary-review monthly 0.5 2020-03-03 https://images.squarespace-cdn.com/content/v1/5e43e238016eac5332173f5e/1582758042719-K2QDT1WHZR2LFXRO2N14/123.jpg Our Work - The Parliamentary Review - The Parliamentary Review _ THE BRIEF Last summer, RaspberrySky was approached by Rt Hon The Lord Pickles, to participate in The Parliamentary Review. The Parliamentary Review is a series of documents that are based on individual industry sectors and focus on raising standards by sharing best practice from industry leaders, that inform both sides of The House. The Parliamentary Review provides a platform for businesses to share their challenges & opportunities that feed directly to Parliament, The House of Lords, Government and Select Committees. This year is the first year that Hospitality has been included as part of the series. Sally Richards our founder is a contributor, so we thought to share the report with so our clients, friends and network. The Parliamentary Review Hospitality